Clouds exert a big influence on the Earth's climate. Two of the main reasons are that they increase the amount of solar radiation reflected back to space (a cooling effect) and decrease the amount of thermal infrared radiation escaping to space (a warming effect). From a surface observer's perspective the opposite occurs: clouds decrease the amount of sunlight and increase the amount of thermal radiation reaching the surface. We can measure these two cloud radiative influences using satellie instruments such as the Clouds and the Earth's Radiant Energy System, or CERES, satellite.
A simple way to describe the effect of clouds on the Earth's energy budget is the cloud radiative effect, which is the amount of radiative energy that would return to space if there were no clouds, minus the amount that actually escapes with clouds present. For solar radiation this quantity is usually negative (clear skies reflect less sunlight back to space than cloudy ones) while for thermal radiation it is positive (clear skies allow more radiation escape than cloudy ones). The net effect of clouds is the sum of these opposing effects. Current satellite observations indicate that the sum is negative overall, i.e., clouds cool the climate. It is still uncertain whether clouds will cool more or less in a changed climate.
GCMD keywords can be found on the Internet with the following citation:
Olsen, L.M., G. Major, K. Shein, J. Scialdone, S. Ritz, T. Stevens, M. Morahan, A. Aleman, R. Vogel, S. Leicester, H. Weir, M. Meaux, S. Grebas, C.Solomon, M. Holland, T. Northcutt, R. A. Restrepo, R. Bilodeau, 2013. NASA/Global Change Master Directory (GCMD) Earth Science Keywords. Version 18.104.22.168.0